100% of Shankara's profits fund humanitarian causes

Stop optimizing revenue.
Start maximizing throughput.

The first profitability platform built on Theory of Constraints. See which products, channels, and decisions actually generate money — not just sales.

Traditional accounting hides the truth

Most e-commerce brands optimize metrics that don't correlate with profit.

Revenue illusion

High-revenue products often consume the most constrained resources. You ship more but earn less.

Hidden capital traps

Slow-moving inventory locks up cash. Traditional reports show it as an asset — TOC shows it as a trap.

Misallocated spend

Marketing budgets flow to the loudest channel, not the one that generates the most throughput per dollar.

See what others miss

Traditional P&L View
Revenue$245,000
COGS-$147,000
Gross Margin$98,000 (40%)
Operating Expenses-$72,000
Net Income$26,000

Looks healthy. But which products should you push?

Throughput Accounting View
Revenue$245,000
Truly Variable Costs-$89,000
Throughput (T)$156,000
Operating Expense (OE)-$72,000
Net Profit (T - OE)$84,000
Productivity (T/OE)2.17x

Now rank every product by T/CU and focus on the constraint.

Everything you need to run on throughput

Purpose-built for e-commerce brands that want to maximize profit, not just revenue.

T/CU Rankings

Rank every SKU by throughput per constraint unit. Know exactly which products to push.

What-If Simulator

Model pricing changes, new products, or constraint shifts before committing real dollars.

Buffer Management

Dynamic safety stock based on demand, lead time, and variability. Red/yellow/green zones.

Channel Analysis

See which marketing channels generate the most throughput per dollar spent.

Capital Traps

Inventory Dollar Days (IDD) and Throughput Dollar Days (TDD) reveal hidden cash traps.

PDF Reports

One-click executive reports with TOC metrics, charts, and actionable recommendations.

“When we shifted from gross-margin rankings to T/CU rankings, we discovered our top-selling serum was actually our least profitable product per constraint unit.”
Shankara Naturals — Premium Ayurvedic Skincare
Every throughput improvement increases humanitarian impact.

Simple, transparent pricing

Start free for 14 days. No credit card required.

Starter

$99/mo

For brands getting started with TOC

  • Up to 100 SKUs
  • T/CU rankings
  • Buffer management
  • CSV import
  • Email support
Start Free Trial
Most Popular

Growth

$249/mo

For scaling brands that need deeper analysis

  • Up to 500 SKUs
  • Everything in Starter
  • What-If simulator
  • Channel analysis
  • Capital trap detection
  • Shopify auto-sync
  • PDF reports
Start Free Trial

Scale

$599/mo

For enterprises maximizing throughput

  • Unlimited SKUs
  • Everything in Growth
  • Multi-store support
  • Custom constraints
  • API access
  • Dedicated support
  • Team seats (up to 10)
Start Free Trial